How I Can Help You

Do you have a burning business question but don't have the budget  for a full time analyst?  Are you a busy CEO struggling to find  time to keep up with the latest economic developments? What if you could hire an economic analyst for just a day to answer that crucial question?  Or what if you could hire one for just one week every month to research and report on the economy for you, adding their own expert insight and saving you valuable time? From simple one off projects to ongoing part time contracts, The PopUp Economist offers  tailored and flexible solutions so you can get your answers for a fraction of the normal cost. Whether you are a  business wanting to know how the latest economic developments will affect your sales, or a charity wanting to understand how their social media affects donations, the PopUp Economist has got you covered. I provide tailored analysis for businesses who don't have the expertise in house, making sales forecasting and business analytics accessible to everyone.  See the Project Gallery for examples of how I can help.

Economic Analysis

Keeping up with the fast paced changes in the economy and making sense of them and what they mean for your business can be very time consuming. Having a dedicated economist to do this all for you means you save valuable time while gaining expert insight which could otherwise be missed.

The PopUp Economist provides a monthly one page summary of the current conditions and outlook for the UK economy, covering views of official bodies like the Bank of England, plus our own opinion. This allows for a nimbler approach which incorporates very recent developments.  In addition I can tailor the bulletin to suit your needs, provide timely commentary on economic events, give more detail on topics in the bulletin and provide a tracker of key economic events.

 This service will help you: 

  • Make better decisions based on comprehensive, informed intel
  • Free up  time to dedicate to your business
  • Save you money by enabling better business decisions

Sales Forecasting

 I can help you predict your sales and enable better business planning based on a wide range of key drivers including marketing, pricing and market conditions. I can also create models which show how your sales or market is affected by the wider macroeconomy.  

I always conduct rigorous testing of the models so you can be confident of their accuracy and usefulness. I also conduct pre project feasibility analysis to ensure I will gain quality results with the data before the project goes ahead.  This ensures you will get a high quality product at all stages of the project. 

Models can be used for sales planning, scenario analysis for marketing budgets, sales visibility when market outlook suddenly changes, among others. They will help you:

  • Protect profits by informing stocking decisions
  • Increase profits by enhancing budget planning
  • Protect profits by giving adaptability when market outlook  changes

Market Mix Modelling Consulting

I can help your marketing effectiveness team save time and headaches by providing expert consulting on marketing mix projects where the KPI is heavily influenced by economic factors. Having a trained expert with knowledge of economic theory can help you make sense of model output, and suggest modelling strategies.

In addition to this I also provide information on the economic backdrop and provide a tracker of key events affecting the UK economy, with dates  links to relevant news items. This saves modellers precious time and allows for better modelling.  My services will help: 

  • Reduce team stress and turnover
  • Give high quality results for the client
  • Help retain clients and  staff
  • Maintain revenue and reduce staffing costs